Typographic design laboratory of MTT (Ministry of Truth and Typography)
Saturday, October 11, 2014
Wednesday, October 8, 2014
Ladies and gentleman,
As is customary on an occasion like this, one
thanks and acknowledges the sponsors of the artist. In this instance many thank
you to the Finnish Embassy for their financial and mental support to the
exhibition. Unfortunately the Ambassador Anne Saloranta cannot attend the
opening this very afternoon. Furthermore thanks to the Omba Gallery for hosting
this exhibition. Thank you to the general public for providing continuously,
continuously, and endlessly the stimulation and the content for the work of the
Ministry of Truth and Typography. Thank you James the Pumpkin for challenging
my work as well as supporting throughout.
Generally someone would stand up and introduce
the artist, explain the merits of the exhibition as well as the path taken to
reach this point. In this instance, the Ministry of Truth and Typography speaks
for itself insofar as we await the pomp and ceremony around the eminent launch
of the text charter of the MTT.
As with all the art and design one looks at the
concept, context and implementation. The MTT was formed in response to denial
and ignorance, and manifested itself in a project called Love Matters in Art.
The Minister capably oversaw this most successful project.
The tagline for this project It wasn't me was
taken directly as all the rest of the work from print media in Namibia. We have
asked the PS to say a couple of words around the topic 'It wasn't me'
............................ Pause as the PS
speaks.
It wasn't me project acknowledges the input for
commissioned artist, Samwele Kamati, Samuel Dumeni and Windhoek Rubber Stamps
who are guilty as charged for the work. Special mention deserves to Samwele
Kamati in making the ministry alive through his skilful craftwork, in form of
the Honorable PS and Honorable Minister. As the Ministry will expand also new
members with no portfolios will follow.
In line with the Ministry of Truth and
Typography's NTP4 there is a further project planned to facilitate a road show
whereby a larger audience receives exposure to the work of the Ministry. This
is under a project called All Protocol Observed. Not only will this happen in
Namibia, but in South Africa and Europe. Europe will be conquered first in
Finland.
Viva ABC!
Viva 123!
Viva Literacy!
Viva Accountability!
Niina Marjatta Turtola handing over the microphone to the PS (Permanent Secretary) Honorable Dr T.H.Ick-knee for her Opening Words. Thank you!
Tuesday, October 7, 2014
Press release
It wasn’t me by Niina Marjatta Turtola
Ministry of Truth and Typography
niina.turtola@gmail.com
Partner
and sponsor: Embassy of Finland in Namibia, Windhoek
Omba Gallery, Namibia
Craft Centre,
Old Breweries Complex, 40 Tal St. Windhoek
Old Breweries Complex, 40 Tal St. Windhoek
Design and art must be
based on a concept. Form is born from the concept. Concept can take various
forms. Thinking and the process are extremely interesting and important. The
appearance is a mirror of thinking, but not the ultimate goal or function.
Niina Marjatta Turtola
started the Ministry of Truth and Typography in 2013 as she could not
comprehend that there were no questioning activities in the art scene in
Namibia, about arts nor the society. Newspapers and everyday life in Namibia
are violent in different ways. Namibians seem to take if for granted and live
with it better than her, a foreigner. She sees Namibia as a hypnotized society
that rather denies the truth than wants to approach it.
Art generally in Namibia,
seems to be craft and meant for tourists. Except for a few exceptions of course
who are swimming against the stream, like her.
Niina Marjatta Turtola holds
a Master’s Degree in Graphic design. In Namibia it means absolute nothing.
Anyone is doing graphic design. Let them do it. This juxtaposition drove her
towards practicing arts using the elements and principles of graphic design without
a complaining client.
If there is not concept
there can be no design or art. Her art describes the society as it has been
printed in the society. It wasn’t me
creates a representation of the Namibian society. It is a mirror of it. All the
words used and expressed through typographic expression can be found in the
printed matter in Namibia, from Namibians to Namibians. It wasn’t me creates an
image of the Land of the Brave through eyes and expression of a Finn visiting
Namibia for some few years.
One of the art works is
called The Hypnotized Society. She wrote these words down after visiting an exhibition
of Bernard Tschumi, avant-garde theorist and architect called Concept and notation in Paris, May 2014.
Theoritecial approach must take place. Mostly pure commercial work can be mere
visual pollution, as the client does not speak any visual language, but relies
on the gut feeling, which is mostly wrong anyway. And the we look at the big
vomit of so called design.
On the occasion of the
appointment of the Permanent Secretary, Honorable Dr T.H. Icknee, to the
Ministry of Truth and Typography, and on the occasion of the official launch of
the It wasn’t me project the ministry
invites people to the Omba Gallery to reflect upon the meaning of questioning
of the society and what art and design is.
It
wasn't me is a concept. It flourishes from the
continuous acts of denial - of individuals - us all - in the society. The words
It wasn’t me are a vernacular, a too
common talk, therefore making people justify all types of irresponsible acts
with these simple words.
As with all the art and design one looks at the concept,
context and implementation. The MTT was formed in response to denial and
manifested itself in a project called Love Matters in Art. The Minister capably
oversaw this most successful project.
The Minister, a Spotted Eagle Own, and the PS Spotted Thick-knee
are monogamous birds. Viva Monogamy!
Niina Marjatta Turtola, will
pursue her PhD studies in researching the visual culture of Namibia. She is the
Personal Assistant to the Minister of Truth and Typography, was born in Finland
and is currently visiting Namibia. She holds a MA degree in graphic design and
typography. She is a lecturer, researcher and between-lines-reader. Niina
undertakes self-initiated, non-commercial conceptual design projects that
question normative social constructs and generic arts and
craft. To question is to think.
I thank you.
Friday, September 26, 2014
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